Martin Luther Homes: Behind the Scenes, New Virtual Tour
5 November 2026
Sometimes our work takes us out of the studio and into some interesting places, and recently that meant spending a day at Martin Luther Homes!
Our Senior Creative Project Manager, Natalie, joined videographer Matt on site to capture a new interactive virtual tour of the latest wing at Martin Luther Homes.
While the finished experience might look effortless, there’s quite a bit of work involved behind the scenes.
The day included preparing and styling rooms, planning how visitors would move through the virtual environment, providing art direction and carefully scanning each space to ensure everything could be brought together into a seamless online experience.
Blick has previously created interactive virtual tours for several areas of Martin Luther Homes, allowing prospective residents and their families to explore the facilities from the comfort of their own homes.
These tours provide a valuable introduction to the environment, helping people become familiar with the accommodation and facilities before arranging an in-person visit.
The online experience for Martin Luther Homes is now ready, showcasing the new wing.



