I’ve worked in the design industry for six years, and have extensive experience designing content for multiple channels.

 
This includes EDMs, marketing campaigns, and promotional material. I also have experience building websites and landing pages, content for mobile apps, short animations, and videos. I have designed internal artwork using brand guidelines for all the companies I have worked for including stationery, internal communications, artwork for company events, and promotional products.

I’m hugely focused on improving user experience by fostering greater understanding and clarity of messaging through design.

 
My role at Blick involves producing clear, modern, consistent, creative and audience-driven designs for clients. It’s important to me ensure my work is relevant and useful to and appreciated by the audience it is designed for. To do this, I take care to consider the audience at all stages of the design process and consider the key design principles such as balance, alignment, hierarchy, contrast, rhythm, proximity, colour and space.